{"id":1091,"date":"2026-05-06T13:37:00","date_gmt":"2026-05-06T13:37:00","guid":{"rendered":"https:\/\/newsmag.live\/2026\/05\/06\/disney-plans-more-short-form-content-investment-in-original-ip\/"},"modified":"2026-05-06T13:37:00","modified_gmt":"2026-05-06T13:37:00","slug":"%e3%83%87%e3%82%a3%e3%82%ba%e3%83%8b%e3%83%bc%e3%81%af%e3%82%aa%e3%83%aa%e3%82%b8%e3%83%8a%e3%83%abip%e3%81%b8%e3%81%ae%e7%9f%ad%e7%b7%a8%e3%82%b3%e3%83%b3%e3%83%86%e3%83%b3%e3%83%84%e6%8a%95%e8%b3%87","status":"publish","type":"post","link":"https:\/\/newsmag.live\/ja\/2026\/05\/06\/disney-plans-more-short-form-content-investment-in-original-ip\/","title":{"rendered":"\u30c7\u30a3\u30ba\u30cb\u30fc\u306f\u77ed\u7de8\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u3055\u3089\u306b\u5897\u3084\u3057\u3001\u30aa\u30ea\u30b8\u30ca\u30ebIP\u3078\u306e\u6295\u8cc7\u3092\u8a08\u753b\u3057\u3066\u3044\u308b\u3002"},"content":{"rendered":"<div>\n<p> \t<a href=\"https:\/\/www.hollywoodreporter.com\/t\/disney-2\/\" id=\"auto-tag_disney-2_1\" data-tag=\"disney-2\">\u30c7\u30a3\u30ba\u30cb\u30fc<\/a> \u30b8\u30e7\u30b7\u30e5\u30fb\u30c0\u30de\u30edCEO\u306e\u65b0\u4f53\u5236\u306e\u4e0b\u3001\u5f15\u304d\u7d9a\u304d\u77ed\u5c3a\u30b3\u30f3\u30c6\u30f3\u30c4\u306b\u6ce8\u529b\u3057\u3001\u30c0\u30ca\u30fb\u30a6\u30a9\u30eb\u30c7\u30f3\u793e\u9577\u306e\u4e0b\u3067\u30aa\u30ea\u30b8\u30ca\u30ebIP\u304a\u3088\u3073\u65e2\u5b58\u30d5\u30e9\u30f3\u30c1\u30e3\u30a4\u30ba\u3078\u306e\u6295\u8cc7\u3092\u63a8\u9032\u3057\u3066\u3044\u304f\u3002.<\/p>\n<p> \t\u6c34\u66dc\u65e5\u306b\u884c\u308f\u308c\u305f\u30c7\u30a3\u30ba\u30cb\u30fc\u306e\u6c7a\u7b97\u8aac\u660e\u4f1a\uff08\u30c0\u30de\u30ed\u6c0f\u304cCEO\u306b\u5c31\u4efb\u3057\u3066\u4ee5\u6765\u521d\u3081\u3066\u306e\u8aac\u660e\u4f1a\uff09\u3067\u3001\u540c\u6c0f\u306f\u3001\u30c7\u30a3\u30ba\u30cb\u30fc+\u306b\u7e26\u578b\u52d5\u753b\u3092\u5c0e\u5165\u3057\u305f\u3053\u3068\u306b\u89e6\u308c\u3001\u307e\u3060\u521d\u671f\u6bb5\u968e\u3067\u306f\u3042\u308b\u3082\u306e\u306e\u300c\u3059\u3067\u306b\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u3092\u9ad8\u3081\u3066\u3044\u308b\u300d\u3068\u8ff0\u3079\u3001ESPN\u30a2\u30d7\u30ea\u306b\u3064\u3044\u3066\u3082\u8a00\u53ca\u3057\u305f\u3002.\u00a0<\/p>\n<p> \t\u30c7\u30a3\u30ba\u30cb\u30fc\u306f\u307e\u305f\u3001<em> \u6355\u98df\u8005 <\/em>\u305d\u3057\u3066<em> \u30ea\u30ed\uff06\u30b9\u30c6\u30a3\u30c3\u30c1 <\/em>\u540c\u793e\u306f\u3001\u30af\u30ea\u30a8\u30a4\u30bf\u30fc\u304b\u3089\u306e\u52d5\u753b\u3092\u30b9\u30c8\u30ea\u30fc\u30df\u30f3\u30b0\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u306b\u914d\u4fe1\u3057\u3066\u304a\u308a\u3001\u300c\u4eca\u5f8c\u6570\u30f6\u6708\u3067\u305d\u306e\u53d6\u308a\u7d44\u307f\u3092\u3055\u3089\u306b\u9032\u3081\u3066\u3044\u304f\u300d\u8a08\u753b\u3060\u3002\u307e\u305f\u3001\u30c0\u30de\u30ed\u6c0f\u306f\u3001\u300c\u5f53\u793e\u306e\u77e5\u7684\u8ca1\u7523\u304c\u30bd\u30fc\u30b7\u30e3\u30eb\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u5168\u4f53\u3067\u9069\u5207\u306a\u5f62\u3067\u8868\u793a\u3055\u308c\u308b\u3088\u3046\u306b\u3059\u308b\u3053\u3068\u300d\u306b\u3082\u6ce8\u529b\u3057\u3066\u3044\u308b\u3068\u8ff0\u3079\u305f\u3002.\u00a0<\/p>\n<p> \t\u201c\u300c\u3053\u308c\u306f\u79c1\u305f\u3061\u304c\u6ce8\u529b\u3057\u3066\u3044\u308b\u5206\u91ce\u3067\u3059\u3002\u306a\u305c\u306a\u3089\u3001\u79c1\u305f\u3061\u306e\u30d6\u30e9\u30f3\u30c9\u3084\u30d5\u30e9\u30f3\u30c1\u30e3\u30a4\u30ba\u3001\u30ad\u30e3\u30e9\u30af\u30bf\u30fc\u3092\u6df1\u304f\u611b\u3057\u3066\u304f\u308c\u308b\u71b1\u5fc3\u306a\u30d5\u30a1\u30f3\u304c\u3044\u3066\u3001\u5f7c\u3089\u306f\u65b0\u3057\u3044\u65b9\u6cd5\u3067\u305d\u308c\u3089\u3068\u95a2\u308f\u308a\u305f\u3044\u3068\u8003\u3048\u3066\u3044\u308b\u304b\u3089\u3067\u3059\u3002\u305d\u3057\u3066\u3001\u3053\u308c\u306f\u7279\u306b\u3001\u30c7\u30a3\u30ba\u30cb\u30fc\u30d5\u30a1\u30f3\u306e\u6700\u65b0\u4e16\u4ee3\u3067\u3042\u308b\u30a2\u30eb\u30d5\u30a1\u4e16\u4ee3\u306b\u3064\u3044\u3066\u8003\u3048\u308b\u969b\u306b\u91cd\u8981\u3067\u3059\u300d\u3068\u3001\u30c0\u30de\u30ed\u6c0f\u306f\u30b7\u30e7\u30fc\u30c8\u30d5\u30a9\u30fc\u30e0\u6226\u7565\u5168\u4f53\u306b\u3064\u3044\u3066\u8a9e\u3063\u305f\u3002.\u00a0<\/p>\n<p> \t\u201c\u300c\u4eca\u5f8c\u6570\u30f6\u6708\u9593\u3001\u3053\u306e\u53d6\u308a\u7d44\u307f\u3092\u3055\u3089\u306b\u9032\u3081\u3066\u3044\u304f\u4e88\u5b9a\u3067\u3059\u3002\u307e\u305f\u3001\u5f53\u793e\u306e\u77e5\u7684\u8ca1\u7523\u304c\u30bd\u30fc\u30b7\u30e3\u30eb\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u5168\u4f53\u3067\u9069\u5207\u306a\u5f62\u3067\u8868\u793a\u3055\u308c\u308b\u3088\u3046\u306b\u3059\u308b\u3053\u3068\u306b\u3082\u6ce8\u529b\u3057\u3066\u3044\u304d\u307e\u3059\u300d\u3068\u5f7c\u306f\u8ff0\u3079\u305f\u3002.\u00a0<\/p>\n<p> \t\u5168\u4f53\u3068\u3057\u3066\u3001\u30c0\u30de\u30ed\u6c0f\u3068\u3001\u30a6\u30a9\u30eb\u30c8\u30fb\u30c7\u30a3\u30ba\u30cb\u30fc\u30fb\u30ab\u30f3\u30d1\u30cb\u30fc\u306e\u793e\u9577\u517c\u30c1\u30fc\u30d5\u30fb\u30af\u30ea\u30a8\u30a4\u30c6\u30a3\u30d6\u30fb\u30aa\u30d5\u30a3\u30b5\u30fc\u306b\u4efb\u547d\u3055\u308c\u305f\u30c0\u30ca\u30fb\u30a6\u30a9\u30eb\u30c7\u30f3\u6c0f\u306e\u4e0b\u3067\u306e\u30b3\u30f3\u30c6\u30f3\u30c4\u6226\u7565\u306b\u95a2\u3057\u3066\u3001\u30c0\u30de\u30ed\u6c0f\u306f\u3001\u540c\u793e\u306f\u65e2\u5b58\u306e\u30d5\u30e9\u30f3\u30c1\u30e3\u30a4\u30ba\u3078\u306e\u6295\u8cc7\u3092\u7d99\u7d9a\u3059\u308b\u3068\u3068\u3082\u306b\u3001\u300c\u5168\u304f\u65b0\u3057\u3044\u30d5\u30e9\u30f3\u30c1\u30e3\u30a4\u30ba\u3092\u69cb\u7bc9\u3059\u308b\u305f\u3081\u306b\u5275\u9020\u7684\u306a\u30ea\u30b9\u30af\u3092\u53d6\u308b\u300d\u52aa\u529b\u3092\u7d9a\u3051\u308b\u3068\u8ff0\u3079\u305f\u3002\u5f7c\u306f\u3001 <em>\u30ba\u30fc\u30c8\u30d4\u30a2<\/em> \u6295\u8cc7\u3059\u308b\u4fa1\u5024\u306e\u3042\u308b\u30d5\u30e9\u30f3\u30c1\u30e3\u30a4\u30ba\u306e\u4e00\u4f8b\u3068\u3057\u3066\u3001\u305d\u3057\u3066\u30d4\u30af\u30b5\u30fc\u306e\u65b0\u4f5c\u6620\u753b <em>\u30db\u30c3\u30d1\u30fc<\/em> \u6f5c\u5728\u7684\u306a\u65b0\u5206\u91ce\u306e\u4e00\u4f8b\u3068\u3057\u3066\u3002.\u00a0<\/p>\n<p> \t\u201c\u300c\u79c1\u305f\u3061\u306f\u3001\u771f\u306b\u753b\u671f\u7684\u306a\u77e5\u7684\u8ca1\u7523\u3078\u306e\u6295\u8cc7\u306b\u6ce8\u529b\u3057\u3066\u304a\u308a\u3001\u30d5\u30a1\u30f3\u3068\u306e\u7e4b\u304c\u308a\u3092\u7bc9\u304d\u3001\u9577\u304f\u7d9a\u304f\u3088\u3046\u306a\u77e5\u7684\u8ca1\u7523\u3092\u76ee\u6307\u3057\u3066\u3044\u307e\u3059\u300d\u3068\u30c0\u30de\u30ed\u6c0f\u306f\u8ff0\u3079\u305f\u3002.<\/p>\n<p> \t\u30a6\u30a9\u30fc\u30eb\u30c7\u30f3\u304c\u305d\u306e\u5f79\u8077\u306b\u4efb\u547d\u3055\u308c\u305f\u3068\u304d\u3001\u30c7\u30a3\u30ba\u30cb\u30fc\u306f <a href=\"https:\/\/www.hollywoodreporter.com\/business\/business-news\/dana-walden-new-leadership-disney-entertainment-games-tv-1236535139\/\">\u30b2\u30fc\u30e0\u4e8b\u696d\u3092<\/a> \u30b9\u30c8\u30ea\u30fc\u30df\u30f3\u30b0\u3001\u6620\u753b\u3001\u30c6\u30ec\u30d3\u90e8\u9580\u3068\u540c\u3058\u7d44\u7e54\u306e\u4e0b\u306b\u7d71\u5408\u3055\u308c\u308b\u3002\u30c0\u30de\u30ed\u6c0f\u306f\u3001\u3053\u306e\u52d5\u304d\u306f\u300c\u610f\u601d\u6c7a\u5b9a\u306e\u8fc5\u901f\u5316\u300d\u306b\u5f79\u7acb\u3064\u3068\u8ff0\u3079\u3001\u30a6\u30a9\u30fc\u30eb\u30c7\u30f3\u6c0f\u304c\u3053\u306e\u5408\u7406\u5316\u3055\u308c\u305f\u65b0\u7d44\u7e54\u3092\u904b\u55b6\u3059\u308b\u80fd\u529b\u3092\u9ad8\u304f\u8a55\u4fa1\u3057\u305f\u3002.<\/p>\n<p> \t\u00a0\u201c\u300c\u4eca\u5f8c\u306e\u5c55\u671b\u306f\uff1f\u30c7\u30a3\u30ba\u30cb\u30fc\u30fb\u30a8\u30f3\u30bf\u30fc\u30c6\u30a4\u30e1\u30f3\u30c8\u306eDTC\uff08\u76f4\u63a5\u6d88\u8cbb\u8005\u5411\u3051\uff09\u90e8\u9580\u3067\u30c6\u30ec\u30d3\u756a\u7d44\u5236\u4f5c\u3092\u4e00\u5143\u5316\u3057\u307e\u3059\u3002\u30c7\u30a3\u30ba\u30cb\u30fc\u30fb\u30d7\u30e9\u30b9\u3068Hulu\u5411\u3051\u306e\u756a\u7d44\u5236\u4f5c\u3092\u884c\u3046\u4e00\u65b9\u3067\u3001\u914d\u4fe1\u671f\u9593\u3084\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u30ea\u30cb\u30a2\u653e\u9001\u306b\u3046\u307e\u304f\u6d3b\u7528\u3059\u308b\u3053\u3068\u3067\u3001\u30ea\u30fc\u30c1\u3092\u62e1\u5927\u3057\u3001\u53ce\u76ca\u3092\u6700\u5927\u5316\u3057\u307e\u3059\u3002\u307e\u305f\u3001\u30b2\u30fc\u30e0\u4e8b\u696d\u3082\u30c7\u30a3\u30ba\u30cb\u30fc\u30fb\u30a8\u30f3\u30bf\u30fc\u30c6\u30a4\u30e1\u30f3\u30c8\u306b\u7d71\u5408\u3057\u307e\u3057\u305f\u3002\u3053\u308c\u306b\u3088\u308a\u3001\u30d5\u30e9\u30f3\u30c1\u30e3\u30a4\u30ba\u306e\u76f8\u4e92\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\u3084\u3001\u30b2\u30fc\u30e0\u3092\u6d3b\u7528\u3057\u305f\u30b9\u30c8\u30fc\u30ea\u30fc\u30c6\u30ea\u30f3\u30b0\u306e\u62e1\u5f35\u3001\u305d\u3057\u3066\u6700\u7d42\u7684\u306b\u306f\u65b0\u305f\u306aIP\u306e\u958b\u767a\u3068\u3044\u3063\u305f\u65b0\u305f\u306a\u6a5f\u4f1a\u304c\u751f\u307e\u308c\u307e\u3059\u3002\u3064\u307e\u308a\u3001\u30c0\u30ca\u306f\u30b3\u30f3\u30c6\u30f3\u30c4\u306b\u95a2\u3059\u308b\u3042\u3089\u3086\u308b\u6c7a\u5b9a\u3001\u958b\u767a\u304b\u3089\u914d\u4fe1\u65b9\u6cd5\u306b\u81f3\u308b\u307e\u3067\u3001\u30d5\u30a1\u30f3\u3068\u30d6\u30e9\u30f3\u30c9\u306e\u9577\u671f\u7684\u306a\u5f37\u3055\u3092\u6700\u5927\u9650\u306b\u9ad8\u3081\u308b\u3088\u3046\u5fb9\u5e95\u3057\u3066\u3044\u308b\u306e\u3067\u3059\u300d\u3068\u30c0\u30de\u30ed\u6c0f\u306f\u8a9e\u3063\u305f\u3002.<\/p>\n<\/p><\/div>","protected":false},"excerpt":{"rendered":"<p>Disney will continue to lean into short-form content under the new leadership of CEO Josh D\u2019Amaro and push forward with investment in original IP and existing franchises under president Dana Walden. On Disney\u2019s earnings call Wednesday, D\u2019Amaro\u2019s first since being named as CEO, the chief noted that the company has already introduced vertical video onto Disney+, while noting that it\u2019s still early, but \u201calready driving deeper engagement,\u201d and the ESPN app.\u00a0 Disney also brought Predator and Lilo &#038; Stitch videos from creators to its streaming platforms, and plans to \u201cadvance that work in the months ahead.\u201d The company is also focused on \u201cmaking sure that our IP shows up in [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":1092,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"tdm_status":"","tdm_grid_status":"","footnotes":""},"categories":[94,442,152,2],"tags":[],"class_list":["post-1091","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-business","category-digital","category-disney","category-hollywood"],"_links":{"self":[{"href":"https:\/\/newsmag.live\/ja\/wp-json\/wp\/v2\/posts\/1091","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/newsmag.live\/ja\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/newsmag.live\/ja\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/newsmag.live\/ja\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/newsmag.live\/ja\/wp-json\/wp\/v2\/comments?post=1091"}],"version-history":[{"count":0,"href":"https:\/\/newsmag.live\/ja\/wp-json\/wp\/v2\/posts\/1091\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/newsmag.live\/ja\/wp-json\/wp\/v2\/media\/1092"}],"wp:attachment":[{"href":"https:\/\/newsmag.live\/ja\/wp-json\/wp\/v2\/media?parent=1091"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/newsmag.live\/ja\/wp-json\/wp\/v2\/categories?post=1091"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/newsmag.live\/ja\/wp-json\/wp\/v2\/tags?post=1091"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}